{"id":51147,"date":"2026-07-03T16:26:14","date_gmt":"2026-07-03T14:26:14","guid":{"rendered":"https:\/\/boutique.laventure.michelin.com\/produit\/wooden-key-ring-nunc-est-bibendum\/"},"modified":"2026-07-03T17:45:17","modified_gmt":"2026-07-03T15:45:17","slug":"wooden-key-ring-nunc-est-bibendum","status":"publish","type":"product","link":"https:\/\/boutique.laventure.michelin.com\/en\/product\/wooden-key-ring-nunc-est-bibendum\/","title":{"rendered":"Wooden keychain \u2018Nunc Est Bibendum\u2019"},"content":{"rendered":"<p>Discover our collection of wooden keychains inspired by the most famous Michelin posters.<\/p>\n<p>This design is based on the iconic \u2018Nunc est Bibendum\u2019 poster, a classic of advertising art, which was illustrated by O\u2019Galop (a French cartoonist) and published by Michelin around 1900. The Michelin Man proudly overcomes the obstacles on the road, much to the despair of his competitors, who look rather deflated\u2026 It marks the birth of Bibendum, who has since become the world\u2019s most popular advertising character!<\/p>\n<p>Dimensions : 5 cm x 3,5 cm<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-6331\" src=\"https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2021\/01\/82.png\" alt=\"\" width=\"29\" height=\"29\" srcset=\"https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2021\/01\/82.png 200w, https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2021\/01\/82-150x150.png 150w, https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2021\/01\/82-50x50.png 50w, https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2021\/01\/82-100x100.png 100w, https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2021\/01\/82-64x64.png 64w\" sizes=\"(max-width: 29px) 100vw, 29px\" \/> Part of the Michelin ecological range<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Discover our collection of wooden keychains inspired by the most famous Michelin posters.<\/p>\n<p>This design is based on the iconic \u2018Nunc est Bibendum\u2019 poster, a classic of advertising art, which was illustrated by O\u2019Galop (a French cartoonist) and published by Michelin around 1900. The Michelin Man proudly overcomes the obstacles on the road, much to the despair of his competitors, who look rather deflated\u2026 It marks the birth of Bibendum, who has since become the world\u2019s most popular advertising character!<\/p>\n<p>Dimensions : 5 cm x 3,5 cm<\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-6331\" src=\"https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2021\/01\/82.png\" alt=\"\" width=\"29\" height=\"29\" srcset=\"https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2021\/01\/82.png 200w, https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2021\/01\/82-150x150.png 150w, https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2021\/01\/82-50x50.png 50w, https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2021\/01\/82-100x100.png 100w, https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2021\/01\/82-64x64.png 64w\" sizes=\"(max-width: 29px) 100vw, 29px\" \/> This product is part of the Michelin ecological range<\/p>\n","protected":false},"featured_media":51123,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"product_brand":[],"product_cat":[167,171,162,378],"product_tag":[],"class_list":{"0":"post-51147","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-eco-friendly","7":"product_cat-keyring","8":"product_cat-souvenirs-and-gifts","9":"product_cat-wooden-objects","10":"desktop-align-left","11":"tablet-align-left","12":"mobile-align-left","13":"ast-product-gallery-layout-horizontal-slider","14":"ast-product-tabs-layout-horizontal","16":"first","17":"instock","18":"taxable","19":"shipping-taxable","20":"purchasable","21":"product-type-simple"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Wooden keychain \u2018Nunc Est Bibendum\u2019 - Boutique de l&#039;Aventure Michelin<\/title>\n<meta name=\"description\" content=\"Discover our wooden Michelin keychain, inspired by the iconic \u2018Nunc est Bibendum\u2019 poster, which marked the birth of the famous Michelin Man.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/boutique.laventure.michelin.com\/en\/product\/wooden-key-ring-nunc-est-bibendum\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wooden keychain \u2018Nunc Est Bibendum\u2019 - Boutique de l&#039;Aventure Michelin\" \/>\n<meta property=\"og:description\" content=\"Discover our wooden Michelin keychain, inspired by the iconic \u2018Nunc est Bibendum\u2019 poster, which marked the birth of the famous Michelin Man.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/boutique.laventure.michelin.com\/en\/product\/wooden-key-ring-nunc-est-bibendum\/\" \/>\n<meta property=\"og:site_name\" content=\"Boutique de l&#039;Aventure Michelin\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/fr-fr.facebook.com\/laventuremichelin\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-03T15:45:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2026\/07\/PC-Bois-Nunc-est-Bibendum.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1545\" \/>\n\t<meta property=\"og:image:height\" content=\"1544\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/product\\\/wooden-key-ring-nunc-est-bibendum\\\/\",\"url\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/product\\\/wooden-key-ring-nunc-est-bibendum\\\/\",\"name\":\"Wooden keychain \u2018Nunc Est Bibendum\u2019 - Boutique de l&#039;Aventure Michelin\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/product\\\/wooden-key-ring-nunc-est-bibendum\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/product\\\/wooden-key-ring-nunc-est-bibendum\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/PC-Bois-Nunc-est-Bibendum.png\",\"datePublished\":\"2026-07-03T14:26:14+00:00\",\"dateModified\":\"2026-07-03T15:45:17+00:00\",\"description\":\"Discover our wooden Michelin keychain, inspired by the iconic \u2018Nunc est Bibendum\u2019 poster, which marked the birth of the famous Michelin Man.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/product\\\/wooden-key-ring-nunc-est-bibendum\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/product\\\/wooden-key-ring-nunc-est-bibendum\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/product\\\/wooden-key-ring-nunc-est-bibendum\\\/#primaryimage\",\"url\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/PC-Bois-Nunc-est-Bibendum.png\",\"contentUrl\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/PC-Bois-Nunc-est-Bibendum.png\",\"width\":1545,\"height\":1544,\"caption\":\"Wooden keychain \u2018Nunc Est Bibendum\u2019\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/product\\\/wooden-key-ring-nunc-est-bibendum\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Shop\",\"item\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/shop\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Wooden keychain \u2018Nunc Est Bibendum\u2019\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/\",\"name\":\"Boutique de l&#039;Aventure Michelin\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/#organization\",\"name\":\"Boutique de l'Aventure Michelin\",\"url\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/LOGO_LAVENTURE_MFP_VER_PASTILLES_RVB@2x.jpg\",\"contentUrl\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/wp-content\\\/uploads\\\/2020\\\/12\\\/LOGO_LAVENTURE_MFP_VER_PASTILLES_RVB@2x.jpg\",\"width\":1292,\"height\":1044,\"caption\":\"Boutique de l'Aventure Michelin\"},\"image\":{\"@id\":\"https:\\\/\\\/boutique.laventure.michelin.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/fr-fr.facebook.com\\\/laventuremichelin\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Wooden keychain \u2018Nunc Est Bibendum\u2019 - Boutique de l&#039;Aventure Michelin","description":"Discover our wooden Michelin keychain, inspired by the iconic \u2018Nunc est Bibendum\u2019 poster, which marked the birth of the famous Michelin Man.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/boutique.laventure.michelin.com\/en\/product\/wooden-key-ring-nunc-est-bibendum\/","og_locale":"en_US","og_type":"article","og_title":"Wooden keychain \u2018Nunc Est Bibendum\u2019 - Boutique de l&#039;Aventure Michelin","og_description":"Discover our wooden Michelin keychain, inspired by the iconic \u2018Nunc est Bibendum\u2019 poster, which marked the birth of the famous Michelin Man.","og_url":"https:\/\/boutique.laventure.michelin.com\/en\/product\/wooden-key-ring-nunc-est-bibendum\/","og_site_name":"Boutique de l&#039;Aventure Michelin","article_publisher":"https:\/\/fr-fr.facebook.com\/laventuremichelin\/","article_modified_time":"2026-07-03T15:45:17+00:00","og_image":[{"width":1545,"height":1544,"url":"https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2026\/07\/PC-Bois-Nunc-est-Bibendum.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/boutique.laventure.michelin.com\/en\/product\/wooden-key-ring-nunc-est-bibendum\/","url":"https:\/\/boutique.laventure.michelin.com\/en\/product\/wooden-key-ring-nunc-est-bibendum\/","name":"Wooden keychain \u2018Nunc Est Bibendum\u2019 - Boutique de l&#039;Aventure Michelin","isPartOf":{"@id":"https:\/\/boutique.laventure.michelin.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/boutique.laventure.michelin.com\/en\/product\/wooden-key-ring-nunc-est-bibendum\/#primaryimage"},"image":{"@id":"https:\/\/boutique.laventure.michelin.com\/en\/product\/wooden-key-ring-nunc-est-bibendum\/#primaryimage"},"thumbnailUrl":"https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2026\/07\/PC-Bois-Nunc-est-Bibendum.png","datePublished":"2026-07-03T14:26:14+00:00","dateModified":"2026-07-03T15:45:17+00:00","description":"Discover our wooden Michelin keychain, inspired by the iconic \u2018Nunc est Bibendum\u2019 poster, which marked the birth of the famous Michelin Man.","breadcrumb":{"@id":"https:\/\/boutique.laventure.michelin.com\/en\/product\/wooden-key-ring-nunc-est-bibendum\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/boutique.laventure.michelin.com\/en\/product\/wooden-key-ring-nunc-est-bibendum\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/boutique.laventure.michelin.com\/en\/product\/wooden-key-ring-nunc-est-bibendum\/#primaryimage","url":"https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2026\/07\/PC-Bois-Nunc-est-Bibendum.png","contentUrl":"https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2026\/07\/PC-Bois-Nunc-est-Bibendum.png","width":1545,"height":1544,"caption":"Wooden keychain \u2018Nunc Est Bibendum\u2019"},{"@type":"BreadcrumbList","@id":"https:\/\/boutique.laventure.michelin.com\/en\/product\/wooden-key-ring-nunc-est-bibendum\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/boutique.laventure.michelin.com\/en\/"},{"@type":"ListItem","position":2,"name":"Shop","item":"https:\/\/boutique.laventure.michelin.com\/en\/shop\/"},{"@type":"ListItem","position":3,"name":"Wooden keychain \u2018Nunc Est Bibendum\u2019"}]},{"@type":"WebSite","@id":"https:\/\/boutique.laventure.michelin.com\/en\/#website","url":"https:\/\/boutique.laventure.michelin.com\/en\/","name":"Boutique de l&#039;Aventure Michelin","description":"","publisher":{"@id":"https:\/\/boutique.laventure.michelin.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/boutique.laventure.michelin.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/boutique.laventure.michelin.com\/en\/#organization","name":"Boutique de l'Aventure Michelin","url":"https:\/\/boutique.laventure.michelin.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/boutique.laventure.michelin.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2020\/12\/LOGO_LAVENTURE_MFP_VER_PASTILLES_RVB@2x.jpg","contentUrl":"https:\/\/boutique.laventure.michelin.com\/wp-content\/uploads\/2020\/12\/LOGO_LAVENTURE_MFP_VER_PASTILLES_RVB@2x.jpg","width":1292,"height":1044,"caption":"Boutique de l'Aventure Michelin"},"image":{"@id":"https:\/\/boutique.laventure.michelin.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/fr-fr.facebook.com\/laventuremichelin\/"]}]}},"_links":{"self":[{"href":"https:\/\/boutique.laventure.michelin.com\/en\/wp-json\/wp\/v2\/product\/51147","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/boutique.laventure.michelin.com\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/boutique.laventure.michelin.com\/en\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/boutique.laventure.michelin.com\/en\/wp-json\/wp\/v2\/comments?post=51147"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/boutique.laventure.michelin.com\/en\/wp-json\/wp\/v2\/media\/51123"}],"wp:attachment":[{"href":"https:\/\/boutique.laventure.michelin.com\/en\/wp-json\/wp\/v2\/media?parent=51147"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/boutique.laventure.michelin.com\/en\/wp-json\/wp\/v2\/product_brand?post=51147"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/boutique.laventure.michelin.com\/en\/wp-json\/wp\/v2\/product_cat?post=51147"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/boutique.laventure.michelin.com\/en\/wp-json\/wp\/v2\/product_tag?post=51147"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}