Keyring the evolution of the Michelin Man

8,90 incl. tax 7,42 ex. tax

Our keyring traces the evolution of the famous Michelin Man, born from a pile of tyres. His instantly recognisable silhouette sprang straight from the imagination of André and Edouard Michelin. It was brought to life by the artist Marius Rossillon, known as O’Galop. That same year, the character appeared on a poster in a striking composition entitled “Nunc est Bibendum”, and then at the Michelin stand during the first Paris Motor Show. From then on, his appearances became major events: special opportunities to forge bonds of trust and friendship with the public.

Since his creation in 1889, Bibendum has constantly evolved with the times: from a figure made up of stacked tyres to the smiling, modern icon we know today, he embodies the living history of the Michelin Group.

Enamel and steel key ring.

Dimensions : 45 mm x 40 mm x 2 mm

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