L'Aventure Michelin shop
Bibendum metal heart Keyring
Only at L’Aventure Michelin: the “Michelin Man heart” metal keyring.
The Michelin Man’s design has evolved in step with advances in technology and rising levels of car-ownership in the 20th century: tyres became smaller but with larger treads and upper-class status symbols were discarded.
Here the Michelin Man is making a heart sign with his hands.