The Michelin Man’s thousand and one lives – Michelin Collectors

This superb book is the first item in the “Unusual Archives” collection. The latter is a collection of prestigious books on the great adventure of the Michelin company. The collection’s inaugural book is naturally devoted to the Michelin Man and consists of previously unpublished documents from the Michelin Heritage archives. It presents an impressive volume of documents – in their original condition – relating to the Michelin Man, including the figure’s creation, how it evolved over time and how it was used over the years. This 96-page, 18-chapter work in honor of the Michelin Man disregards chronology and invites the reader to take a tour of his ‘favorites’: He associates with artists, multiplies thanks to the Michelin Graphics Studio, changes his appearance without betraying his happy nature, engages in endless antics, takes the controls of every conceivable vehicle, invites himself to all the competitions to promote the qualities of his tyres, comes to the aid of motorists, looks after and repairs tyres, has all sorts of jobs, even the most unexpected, likes to flirt with women, puts cars away when he has to and starts a family… a large one. This book is a vibrant tribute to the Michelin Graphic Design Studio, which brought the brand’s emblematic character to life. Technical details: Numbered deluxe edition: 750 copies in French and 1,148 in bilingual French/English Very large format. 29.5 x 42 cm 96 pages Hardback cover, cloth spine, hot stamping Selective varnish on cover Four-colour printing on inside pages on Munken Print White 150g paper