Les objets Michelin – Pierre-Gabriel Gonzalez

Pierre-Gabriel Gonzalez
Les Objets Michelin

This appealing book is a reflection of the known collections around the world. It presents an inventory, with comments, of the hundreds of depictions of the Michelin Man issued by Michelin since 1898. It inventories the brand’s numerous advertising documents, along with the objects and tools associated with tyre technology, and sets them back in their historical context. Michelin’s famous Red Guide, Green Guide and road maps, which accompanied the development of mobility in the twentieth century, also feature prominently.
Lastly, it tells the story of the first fifteen years of Michelin auctions, which bring together hundreds of passionate collectors in Clermont-Ferrand every summer in search of that rare or treasured item.

Size of book : 24,6cm x 29,7cm
192 pages

French edition